Many Australian councils treat exterior digital/LED signage differently from standard static signage, particularly around brightness, animation and proximity to residential zones or traffic sightlines. Requirements vary by council area, so there's no single national answer.
What we do on every outdoor quote: flag whether your site is likely to require a permit based on location and sign type, point you to the right council planning contact, and factor typical approval lead times into your project timeline so it isn't a surprise after you've ordered. We don't lodge permit applications on your behalf, but we make sure you're not finding out about the requirement after the screen has arrived.